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Professor
LUCIANO CAU (Tit.)
Period
Second Semester 
Teaching style
Convenzionale 
Lingua Insegnamento
ITALIANO 



Informazioni aggiuntive

Course Curriculum CFU Length(h)
[32/19]  LANGUAGES AND CULTURES FOR LINGUISTIC MEDIATION [19/00 - Ord. 2011]  PERCORSO COMUNE 6 30

Objectives

A) Knowledge and understanding
The course aims to illustrate the scope of studies of Geography of tourism, its theoretical and methodological foundations and its main themes, both in general terms and in specific connections with the languages.
B) Ability to apply knowledge and understanding
To support this goal, the course includes the illustration and use, through practical exercises, of the main tools that belong to the tourism geographic research practice, with particular reference to cartography, photography, video and infographics.
C) Making judgments
In the applied part, students are expected to develop the ability to search for relevant data, to apply web scraping tools and then carry out analysis on which to draw conclusions in such a way to develop critical thinking skills setting ipotheses and verifying them against real world data.
D) Communication skills
In the applied part, students are expected to develop the ability to communicate information, ideas, problems and solutions to specialists and non-specialists in the field through the preparation of a multimedia product on geographical themes related to the linguistic regions they are interested in and present it as a seminar.
E) Learning Skills
The articulation of the course is designed to enable the students to develop theoretical, methodological and operational skills that will be able to undertake subsequent studies with a high degree of autonomy.

Prerequisites

A) Knowledge and understanding
Background knowledge of the main geographic objects and phenomena, as well as the specific linguistic elements of fundamental geography
B) Ability to apply knowledge and understanding
Essential knowledge on the distribution of the main geographical objects and phenomena, as well as of the contemporary historical context; Basic computer skills.
C) Making judgments
Essential knowledge on quantitative and qualitative data sources; Basic computer skills.
D) Communication skills
Basic communication and computer skills.
E) Learning Skills
Basic logical skills.

Contents

The course is divided into two lines, tightly integrated and intertwined:
A) Illustration of the scope of studies of Geography of tourism, in its theoretical and methodological foundations and its main sectoral overlappings (outline of the history of geographical thought, interactions between human societies and the natural environment, population geography, cultural geography, geography of languages, political geography, geography of development and geography of the everyday life)
B) Application of theories and methods to the cultural and linguistic contexts of interest to the student.


Travel in travel
Tourism: definition and models
Tourism numbers: arrivals, presences, flows and catchment areas;
Identity and motivation of the tourist
The tourist supply
Statistical indicators on tourism supply
The evolution of tourism demand and supply
The "life cycle" of the tourism region, between impacts and sustainability
Climate and tourism (and seasonality issues)
Natural assets and green tourism
Sea tourism and water sports
Rural tourism
In search of the terroir: eno-gastronomic tourism
Cultural heritage: museums, ethnicity (and the discourse on "identity")
Words and tourism: mapping the literary space, tourist routes and literary parks
Religious tourism
Urban tourism: between culture, shopping and night-life
Theory and methods for the construction of tourist routes
Geographic Information Systems for tourism
Image and tourism 2.0: tourist cartography, photography and travel videos during social media
Travel literature
Creation of the tourist image and reputation management; quality certification
Tourism and promotion: the language of tourism
The role of political geography: policies for tourist development; systems and districts; geopolitical situations.
Seminars presented by the students

Software used in class

For the examination by attending students it is necessary to demonstrate to be able to use the basic tools:

Wordprocessing: Microsoft Word (or similar software such as Open writer https://www.openoffice.org/)
Vector drawing: Adobe Illustrator (or similar software such as Inkscape, https://inkscape.org/en/)
Photo editing: Adobe Photoshop (or similar software such as Gimp, https://www.gimp.org/)
Video editing: Adobe Premiere (or similar software such as Shotcut, https://shotcut.org/)
Data analysis and charting: Microsoft Excel (or similar software such as Openoffice Calc, https://www.openoffice.org/o)
Mapping: Qgis (http://www.qgis.org/it/site/ )
Web harvesting: Outwit (https://www.outwit.com/products/hub/license.php)
Quantitative content analysis and text mining: KH Coder (http://khcoder.net/en/)
Presentation: Microsoft PowerPoint (or similar software such as Openoffice Impress, https://www.openoffice.org/)
Desktop publishing: Adobe Indesign (or similar software such as Scribus, https://www.scribus.net/)



Openoffice Impress (downloadable from, https://www.openoffice.org/, or Microsoft PowerPoint or similar)
Attending and non-attending students have diversified training and evaluation paths as illustrated below. For any clarification, contact the teacher; by appointment: Email: lucianocau@libero.it; oppure Cell. 3408364669

Texts for the exam
For attending students, lecture notes and materials by the lecturer; send request by mail

For non-attending students the following books:
Lorenzo Bagnoli, Manuale di geografia del turismo. Dal grand tour al piano strategico. Torino, UTET Università, 2018
Anna Bruno, Digital travel. Strumenti e strategie per gli operatori del turismo, Dario Flaccovio, Palermo, 2020

Teaching Methods

The course is divided into 30 hours of frontal lessons in parallel with workshops and seminars in lab.
In order to meet specific teaching needs related to the
epidemiological situation, live streaming or recorded lessons might be broadcasted through the web.
Furthermore, lab courses might be carried out remotely with the available IT support.

Verification of learning

The achievement of these results will be assessed differently for attending and non-attendants.
For the former, active participation in lessons and workshops will be evaluated (max. 5 points); Drawing up a research project resulting in the production of a ten-pages document on an assigned subject related to relevant linguistic regions (up to 5 points); The creation of a multimedia product (up to 5 points); Seminar presentation of the research results (up to 5 points); Finally, an oral exam, an interview where the student must demonstrate his / her degree of knowledge of the study program applied to the specific project produced by the trainee (up to 10 points).
For non-attendants, the preparation will be evaluated via an oral exam on the contents of the prescribed texbooks. The interview will be made of an average of five questions each with a specific weight equal to one fifth of the final vote.

Texts

For attending students, digital lecture notes and materials by the lecturer; send request by mail

For those not attending lectures, the texts for the exam are the following:
Lorenzo Bagnoli, Manuale di geografia del turismo. Dal grand tour al piano strategico. Torino, UTET Università, 2018
Patrizia Musso, Alessandra Olietti, Turismo digitale. In viaggio tra i click, Franco Angeli, 2018

Reference bibliography (NOT part of the exam program in the strict sense):
Elisa Bignante, Geografia e ricerca visuale. Strumenti e metodi, Laterza, Bari, 2011
Evergreen D. H. Stephanie, Effective Data Visualization: The Right Chart for the Right Data, SAGE, Los Angeles, 2016
Hall C. Michael, Page J. Stephen, The Geography of Tourism and Recreation: Environment, Place and Space, Routledge, 2014

More Information

Non-attending foreign students wishing to arrange a personalized program in a language other than Italian should contact the lecturer

Questionnaire and social

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